'Hurst, Chamber rally consumers to shop local

Local

Mercyhurst University students are teaming up with the Erie Regional Chamber and Growth Partnership during this year’s annual communication trade show on Thursday, May 9, from 10 a.m. to 3 p.m. at Mercyhurst’s Carolyn Herrmann Student Union.

Twenty-five students from the "communication campaigns" course are working with the chamber to promote its 3/50 campaign, a national initiative to rally more consumers to shop locally.

“This trade show is a direct application of what they have learned over their 3 to 4 years at Mercyhurst,” said Meghan Corbin, chair of the communication department. “It provides the students with a tangible representation of what they would actually do in the real world. We hope this hands-on experience will help prepare them to enter the professional world of communication.”

Students were divided into six groups, each representing a different business sector, some of which include bars and restaurants, arts and entertainment, sports and recreation and professional services. Each group is charged with developing a marketing campaign, reaching out to businesses in their given sector, and designing a booth to display for a panel of judges.

Following are the business sectors and students representing them: Tinderbox Creative - Professional Services: Aaron Loncki, Tym Takacs, Charles Wheaton and Kristen McKinson; Decant - Personal Services: Kaitlyn McCullough, Valerie Mattson, Katie Felong and Matthew Hyland; Checkmate Creative - Bars and Restaurants: Paul Bilbo, Robert Haraczy, Joseph Chiodo and Alejandra Zeron; Apex Edge - Sports & Recreation: Timothy Eibl, Matthew Zay, Brady Greenawalt and Courtney Hartline; Sandbox Communication - Retail and Shopping: Lauren Taylor, Katie Powell, Christopher Gaertner, Rebecca Strizinger and Danielle Battaglia; and Crosswind Creative - Arts & Entertainment: Lindsey Burke, Chelsee Cool, Joseph Pudlick and RJ Niedzwiecki.

The show is free and open to the public. For more information, contact Corbin at mcorbin@mercyhurst.edu or at 814-824-3389.

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